Unfortunately too often Treatment Coordinators are not trained, or trained effectively in the art of sales. Most have either climbed up the practice ladder and worked their way into the position or have been hired into the position because they were a "good people person".
However, when it comes down to it the Treatment Coordinator is THE SALES DEPARTMENT inside your practice. More importantly, if your goal as an owner is to grow your practice, the only way to do so is through sales. So doesn't it make sense that the one person who is most directly in charge of sales should be a sales ninja? One who studies and practice sales psychology, the art of communication, persuasion and influence.
Most TC training is focused on how to be more efficient at presenting a case, but the fact is their efficiency is not as important as their effectiveness the it comes to getting more people to say yes to treatment.
Typical TC training does not help the TC overcome negative money, sales and value issues that are often emotional and energetic blockers in a sale.
Well, all that is going to change!
Welcome to the TC Sales Mastery Training that will finally teach your team members the "art" of sales.